Newsletter
Services
Newsletter Services for Indie & Self-Published Authors
Author newsletters are one of the most reliable ways to connect directly with readers—but they’re also one of the most overwhelming tools to maintain consistently. Hawthorn & Aster offers newsletter support designed to help indie and self-published authors build reader trust, stay visible between releases, and communicate with confidence—without sounding salesy or burning out.
Our newsletter services focus on clarity, consistency, and authentic connection, not aggressive funnels or inbox overload.
What We Help WithNeWsletter support that meets you where you are.
We offer flexible newsletter assistance depending on your needs, availability, and comfort level. Services may include:
Newsletter ghostwriting (on-brand, reader-forward emails)
Content planning & scheduling
Launch and announcement emails
ARC, preorder, and release reminders
Reader engagement content (updates, behind-the-scenes, personal notes)
Basic formatting and cleanup
List organization & maintenance support
You don’t need a complex funnel or weekly emails to have an effective newsletter—you need consistency and a voice your readers recognize.
Who This Service Is For
This Service Is a Good Fit If You:
Have a newsletter but rarely send it
Know newsletters matter but don’t know what to say
Want help writing emails that sound like you
Need support during launches or busy seasons
Feel intimidated by email marketing jargon
This Service May Not Be a Fit If You:
Want aggressive sales funnels or daily emails
Are looking for advanced automation or ad-driven email strategy
How this fits into your bigger strategy
Your newsletter works best alongside your broader author platform. Many clients pair newsletter support with social media management, ARC team coordination, or launch services for a more cohesive reader experience.
We’re happy to help you decide how (or if) newsletters fit into your current workflow.
