Know Your Tropes The Power of Trope Marketing

Not sure how to use tropes to market your book? This guide for indie and self-published authors breaks down why trope marketing matters, how tropes function as SEO keywords that boost your book's discoverability, and where to use them—from Amazon blurbs to social media posts. Whether you write romance or any other genre, Hawthorn & Aster will show you how to use tropes as a powerful marketing tool without sacrificing your integrity as an author. Plus, grab our free downloadable tropes list!